In addition to being safe, it also should be easy to do.
Many a times this payment feature is too complicated for a normal person to understand in some of the low cost web hosts making buying and selling of services as well as products through internet very frustrating.
Here are some of the serious problems related to financial transactions which have to be addressed to make your online business successful.
Problem One - The process of checkout on your website may be complicated and confusing when you host your website with low hosting plans.
You may not have so much of technical expertise to fix the problem on your own.
This results into poor checkout process for your buyers.
You should include simple links on required pages of your website so that your customer has no difficulty in making required financial transactions.
A quick text or video guide to help your customer in making checkouts on your website easier should be included.
Problem Two - Make sure that your checkout process on the website is not too long.
Customer expects the checkout process to complete in couple of minutes only.
In case checkout process is too long then customer may change their mind before completing the process of payment.
In this manner you will be losing customers for your business.
The payment process should not prevent customers from coming back to your website.
Problem Three - You need to provide enough options for payment on your website to your customers.
They should be able to pay through different methods.
The debit cards of various companies are to be allowed for making payments.
Check for buying tends in the market and provide your customer the easiest options for payments.
Problem Four - Many times the confirmation process for payment is not convincing.
The email or other confirmation message for your payment should be a detailed one to convince your customers that the transaction make is genuine.
You need to eliminate fear from the minds of customers to build the required confidence among them.
Checking of cancelled payment transactions will make you understand the problem more clearly.
Unhappy customers are bound to be hurdles in success of your business.
It is always better to tell your customers what they will be buying before they make a purchase and what they have bought after they make a purchase.
Problem Five - Another common problem is that of broken links.
At times your website has links which take a visitor nowhere or to a place where he does not intend to go.
You should test thoroughly all the links on various pages to make sure that link published takes the person to the place where he intends to reach.
Things can be rewarding for you if they work properly on the ecommerce websites.
All the hard work that you did to convince a customer to buy your service or product will go into drain if your customer is not able to make payment in spite of his willingness to pay.
See to it that financial transaction process on your website is as simple as possible.