Types of Careers in Publishing

104 6

    Writer

    • The heart of both old and new media is the writer, who supplies the text that draws the reader to the page.

    Editor

    • The editor ensures that the writing is crisp, is factually correct, and uses the right grammar and style. Head editors assist in selecting content for publication.

    Production

    • Books and newspapers were the heart of publishing, but many careers in new media involve the same basic duties. Many traditional media outlets offer web-based and hands-on products.

    Webmaster and Programmer

    • The Internet opened career fields. Webpages are laid out, then programmed using software. Programmers master a number of software packages to create a web product. In small companies, these jobs are handled by one person.

    Graphic Artist and Studio Manager

    • The workers holding these jobs create and manipulate the page content. The manager supervises the artists and photographers to ensure a quality product.

    Promotion, Publicity and Advertising

    • While most publishing firms and Internet companies do not have their own in-house advertising department, most have publicity agents and a staff member assigned to promoting products created by the company.

    Legal

    • This department is responsible for creation of all contracts, use of copyrighted media and royalty agreements.

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